How to Make Tutoring Look Awesome 101

I was recently presented with the challenge of developing a commercial for a student tutoring center in my University.

A script and basic concept were provided for us to expand or improve upon.

There would be several students faces and voices which would fade in and out to create one dialogue which is spoken to the viewer about the Writing Center. The viewer would be represented by text without a face and will comment and react to what the students were saying.

Initially, I liked the idea. However, I have thought long and hard about the concept and production of this commercial and I have decided, I really like the idea. I have not been able to come up with anything that would be more effective or practical.

However, in the spirit of self-improvement I have forced myself to expand upon this idea and make it fit more fully into our classroom experience, therefor making myself feel superior to its original creator.

I have heard some other ideas that have been batted around, things like extreme lighting or sweeping camera shots, but I just don't think they would be right for this project. We are beginners and we need to start at the basics. Sometimes doing something simple, if done well, if far more effective than doing something more extreme, but not being able to fully realize it.

My plan is this:

I edit the script to be more concise and accessible-

WEBSITE COMMERCIAL FOR TUTORING CENTER—DRAFT 1

2-16-12

tc williams

Notes: Each line will be spoken by a different “face,” except for the lines marked “TITLE CARD.” Those lines will be typed and that will take up the entire screen and will make it seem like there is someone “in the computer” talking to the faces on the screen. The conversation begins…

Hello.

Hello!

(MAYBE ADD ANOTHER VOICE HERE SO IT SEEMS LIKE THERE IS MORE THAN JUST TWO PEOPLE AT THE BEGINING)

TITLE CARD: Hello.

Do you struggle with writing?

TITLE CARD: Um, yes.

Well, you’re not alone. The great news is that there is this fantastic FREE

Free

Free resource

Free resource on campus called the Academic Support Center

The Academic Support Center

that is here to help.

TITLE CARD: Who?

You, silly! Here to help you!

TITLE CARD: Oh, how?

Well, I’m glad you asked! The Academic Support Center employs student writing tutors that are highly trained and specialized in their field.

( SEPERATE INTO TWO PEOPLE)

They can meet with you one-on-one during any stage of the writing process

Your writing process

To help you brainstorm,

fine-tune a thesis,

work on grammar,

(a different person makes a face and sticks out their tongue)

narrow a topic, …(will add more)

TITLE CARD: Why?

Tutoring can make a big difference in your essay grade,

not only on the essay you bring in,

but on future essays.

It helps you become a better writer.

A better writer

A better writer

And, it’s fun! 

TITLE CARD: Where?

The Tutoring Center is conveniently located on the lower level

the lower level

the first floor (KEEP THIS THE SAME, COULD BE CONFUSING)

On the lower level of the Scarborough Library.

the Scarborough Library

TITLE CARD: When?

The Tutoring Center is open from 8 am to 6 pm

Monday through Friday

for face-to-face

one-on-one tutoring.

TITLE CARD: How?

To sign up, go to the Academic Support Center’s website

and click on “Sign up for a tutor.”

Then, use our scheduling software to choose a date and time that fits your schedule.

TITLE CARD: Then what?

Just show up with your essay materials and meet your tutor!

It’s that simple.

You’ll be surprised

(a face with a very surprised look) WOW!

how much you can accomplish one-on-one

in just a 30- or 60- minute session.

It’s important to note that writing is all about revision,

so if you don’t try it,

you may never know what a good writer

what a good writer you can be!

Remember, it’s free and it’s fun!

(many voices; Many faces?): We’ll be waiting!

Then, I come up with a shooting game plan-

• Have each student read their script in front of a camera.
• The shot should be a very tight close up in order to make consistent shots with each students easier to achieve.
• Be mindful and alert the students of what they should wear that day (something bright and not green!)
• Have each student recite the line before and after the line we want to use to make for smoother transitions.

*It should be set up something like this*

Finally, do it.

When working with people this is easier said than done,but I have confidence in the abilities of our directors and the students who wish to support the Writing Center.

Through the Camera Lens and Back Again

Studio production is a team sport.

My position of choice: Behind the camera.

*There are worse positions to be in*

During our practice shoots in a studio production class, I got to take a turn at every position during shooting. I even took a short trip in front of the camera to try my hand at hosting and being on a TV show. I may have dropped the ball a little on that play but after a few times I found that the idea didn't totally repulse me the way it did before hand. I also found directing to be a fun challenge, something I had never even considered doing before.

But the role I enjoyed the most was setting up and operating the cameras. Having some limited camera experience previous to the exercise, I was aware of what needed to be done to set the camera up to get a decent shot. Setting white balance, exposure, and focus are all familiar friends to me even if the camera itself was foreign.

Becoming familiar with a new camera is always a fun task for me. The more gadgets and buttons the better.

It took some time to find everything I needed on this particular camera. Luckily, in a studio project you're never alone and I had other who were more experienced than myself to help me along the way.

The most challenging and enjoyable part of the shoot was taking orders from the director. I was lucky to have a director who knew what they wanted and knew how to communicate it effectively, unlike myself when I was a director (sorry to my staff, those poor, poor fools). It was fun trying to set up shots quickly and to the directors standards.

From this exercise I took away the abilities to operate the studio cameras and to take direction in my photography, which as something I had never experienced before.

All in all, it was was a good game.

Seeing vs Being: The Birth of a Production Studio

Everyone has their own way of learning. some are auditory or visual, some are hands on, but most of us tend to fall some where in the margins of these textbook classifications. What is rarely addressed is how do people learn as a group?

How does this apply to work within a production studio?

Within our Production class we had to tackle this issue rather quickly. What would be the best way to approach a group of individuals who had never worked in a studio before and ask them to produce a television ready program within an expectable amount of time?

Option one: Spend time outside of the studio teaching structured basics and theory.

Option two: Throw students into the studio environment and have them learn by doing.

In fact, we decided on a mix of both of these. We spent a minimal amount of time outside of the studio going over the very basic knowledge we would need, then we jumped into the studio and began work.

But was this the correct route to take?

I found that in a group dynamic, it was far more beneficial to work hands on. Being in a studio has made me realize that even if you know what you're doing, once you begin doing that job as part of a whole it becomes a whole new entity.

Individuals may have their own way of learning but groups need to learn how to function together before becoming greater than the sum of their parts.

Working in the studio was a much more productive use of my time in the learning process. We began learning and doing as one and were able to create better material because of it.